Solutions for Risk

Celebrus captures detailed customer data to mitigate many of the risks that enterprises face.

We de-risk both external and internal processes to ensure that customer data is a source of opportunity for our clients, not a threat to their operations.

Read our Blog: Is a Customer Data Platform too important to be left to marketing?

Resources

A Practical Guide to Collecting Compliant Personal Data
in the Digital World

This book focuses on the thirst for insightful data within enterprises, the implications of privacy regulations on customer relationships and automating how data is collected in a compliant manner to power artificial intelligence (AI) applications.

Risk factors minimized by compliant,
secure, accurate customer data

Effective organizations must balance business opportunities with the numerous risks facing them.

These risks fall into the following categories:

  • The momentum towards increased privacy in the collection and use of personal data.
  • Incomplete data on which decisions about credit eligibility are made.
  • The reputational threat from within by exposure to the issues of mis-selling, manipulation and malicious activity.
  • Ever more sophisticated security threats from those wishing to exploit vulnerabilities.

Reduce risk and increase
opportunity from customer data

Celebrus clients have:

  • Compliant capture of personal customer data from across all digital channels.
  • Online data stitched with offline data for lower risk credit modeling.
  • The ability to monitor, track and alert on internal behaviors that pose a risk to the organization.
  • Peace of mind from secure-by-design software that is regularly penetration-tested to guard against vulnerabilities.

 

The four elements of the Celebrus CDP Solution

Capture compliant customer behavior and experience data captured from across your digital channels using a patented rapid deployment capability

Find out more about Data Capture

Create a unified stream of events and signals, structuring them into profiles at scale for complete coverage of all your customer’s multi-channel interactions

Find out more about Data Create

Connect to leading enterprise applications that drive deep customer insight, advanced analytics and real-time decisioning to power genuine

Find out more about Data Connect

Control customer data securely and compliantly in an on-premise, cloud or hybrid environment of your choice with complete authority over processing and policies

Find out more about Data Control

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