Solutions for AI & ML

Celebrus captures the granular data that drives successful AI and ML initiatives.

We underpin AI and ML with a foundation of unrivaled customer data.
Data is activated in real-time to rapidly operationalize AI and ML projects, accelerating value and delivering genuine returns.

Read our Blog: Celebrus in action – How a leading retail bank used Celebrus to achieve real time 1-to-1 personalization

Analyst Research

Forrester Total Economic Impact™ Study

Celebrus: Cost Savings & Business Benefits Enabled by Real-Time Data & Decisioning

"Celebrus lets us better understand and assist with our customers' goals, and in turn, our customers become more loyal to our brand."

Download the study

Optimized data for the demands of
real-time decisioning and personalization at scale

Harnessing the power of AI and ML is a significant undertaking in itself but doing so profitably increases the challenge further.

Realizing the value from AI/ML projects relies on a business overcoming issues like:

  • Incomplete data that reduces the efficiency of AI/ML models.
  • Untimely data that causes AI/ML applications to deliver a sub-optimal user experience.
  • Inaccurate data that fails to play to the strengths of the algorithms and models developed for AI/ML.

Drive better customer engagement and
profitability with optimized AI/ML

Celebrus clients have:

  • Accurate customer data that drives really effective AI/ML programs.
  • Real-time data that fuels next-best-actions for unrivaled customer experience.
  • Complete customer data for optimized AI/ML projects that drive rapid value.

The four elements of the Celebrus CDP Solution

Capture compliant customer behavior and experience data captured from across your digital channels using a patented rapid deployment capability

Find out more about Data Capture

Create a unified stream of events and signals, structuring them into profiles at scale for complete coverage of all your customer’s multi-channel interactions

Find out more about Data Create

Connect to leading enterprise applications that drive deep customer insight, advanced analytics and real-time decisioning to power genuine

Find out more about Data Connect

Control customer data securely and compliantly in an on-premise, cloud or hybrid environment of your choice with complete authority over processing and policies

Find out more about Data Control

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