Help and advice on how to start using digital intelligence and analytics to drive business value from individual-level customer data including specific examples for some key industries.
An overview of the key benefits of Celebrus, the leading real-time enterprise Customer Data Platform, which captures the market’s most complete picture of customer behaviour and experience.Download
A practical guide for users of digital marketing cloud platforms. An explanation of GDPR challenges and the legal basis required for data processing. Outlining considerations for marketing cloud users and the opportunities GDPR represents for businesses.Download
Digital analytics can help organisations drive value from their data no matter their current level of analytics maturity. Getting started can, however, seem a little daunting. This handbook from Celebrus and Teradata, which includes a perspective from Professor Tom Davenport, takes a “crawl, walk, run” approach to getting value from data, so no matter what level of experience your organisation has, you can still drive value from that most critical business asset – data.
The handbook outlines a number of analytics techniques which clients from a variety of industries have used to help them meet business goals and stay ahead of their competitors.Download
Based on real-life experiences, feedback and advice from existing Celebrus customers, as well as input from our own implementation and support teams, here are our top five reasons and tips for starting your Celebrus implementation now with minimal impact on time, resources and effort.Download
This document outlines the benefits of becoming a Celebrus Pinnacle Partner and explains how the programme is structured and how to become a part of it.Download
Find out how our products and services can simplify your use of data and drive efficiencies across the organisation.Download
Learn how to benefit from an omnichannel single customer view and real-time capabilities with our products and services.Download
Discover how we can help you to optimise the effectiveness of your digital marketing and drive enhanced customer experiences.Download
Unearth the true value of your customer data through sophisticated tools for predictive modelling and advanced analytics.Download